![]() This cookie is set by GDPR Cookie Consent plugin. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". The cookie is used to store the user consent for the cookies in the category "Analytics". ![]() These cookies ensure basic functionalities and security features of the website, anonymously. ![]() Necessary cookies are absolutely essential for the website to function properly. ™ & © 2023 Cable News Network, Inc., a Warner Bros. He described the taste as a “fairly light delivery” without the punchy bite of a typical tequila drink. However, West said that his brand has the first seltzer that simply mixes tequila with juice without added sugar. Canned margaritas are popular with other brands, such as Cutwater Spirits and Cazadores Tequila. “Ranch Water,” a combination of tequila, lime juice, and Topo Chico, has proven successful for Molson Coors’ Topo Chico-branded seltzer lineup. Or course, High Noon Tequila Seltzer isn’t the first tequila-based premixed cocktail. Sales of the former shot up nearly 36%, and the latter rose 17%.Īdding tequila to High Noon’s portfolio could help expand the company’s base because a “tequila consumer is often not a vodka consumer, so we felt there was an underserved market for people who would want a real spirit and real juice tequila-based product,” West said. The numbers back that up: Premixed cocktails and tequila were the two fastest-growing categories by revenue in 2022, according to a recent report from Distilled Spirits Council of the United States.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |